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FC Barcelona has prepared a digital strategy so members and fans all over the world can follow El Clásico between Barça and Real Madrid through the official website, social media, Radio Barça and Barça TV.
During these days the Club website is specially focused on Luis Enrique's team, including interviews, quizzes, infographics, reports and live video. This weekend will be especially lively with news of the match set for Sunday at 9.00pm CET, including complete statistics in real time on the club's official website, available in several languages: English, Catalan , Spanish, Chinese, Japanese, Indonesian, French, Arabic and Portuguese. On the website and the TuneIn Radio app, fans will also have the opportunity to listen to the broadcast of the match and celebrate goals from anywhere in the world.
[[BOTOGRIS::EL CLÁSICO SPECIAL CONTENT++::http://www.fcbarcelona.com/the-clasico-fcbarcelona-vs-real-madrid::HOR::::NO-TRACKING::::::]]
Audio and Video Content
Barçafanswill enjoyspecialvideosfor El Clásicopriorto, during and after the match.The squd list,lineup and what happens over the 90 minutesof football can be seen on Dailymotion, YouTube,InstagramandVine.
Social Media Hub
Barçafanshave aSocialMedia Hubwhere they can send amessage of supportto each player, see tweets goaround the worldand follow the Club's accounts inreal time.You can also followmentions of FCBarcelonathrougha graphicshowingthe pulseof FC Barcelonaprior to and during thematch, as well as postgame reactions.
All of FC Barcelona's social media posts relating to El Clásico will bear the hashtag#ElClasico along with #FCBliveor#FCBarcelona.
On Twitter, fanscan voteforwhothey thinkwill score the first goal, choosing between the team's fourstrikers: Messi,Neymar, SuárezandPedro.
To get the conversation about Barçahighlights moving, all fanswhomention one ofthe club's officialaccounts and use the hashtags #ElClasicoand #FCBGoals will receive anexclusive videowith5 unforgettableBarca goalsfrom past Clásicos atCampNou.
Twitter will have unique contentaboutIniesta in CampNou Clásicos.Barça's Twitterfollowers can helpunlock thecontent by sharingtheir passionandusing thehashtag#ElClasico and mentioningone of theClub's official accounts.
Thus,allof FC Barcelona's fans can follow the Club through any official channelto enjoythe all thekeymomentsof what is shaping up to be a historic day.
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