The Club Director in charge of New Technologies praised the new deal signed between  FC Barcelona and Google+ and stressed that "Barça should be the leaders and pioneers, a reference point and a symbol of excellence. Whenever there are fans of ours across the world on social networks , we must reach out to them . We can’t just wait for them to visit our web –we have to be present wherever they are – be that on Facebook, Twitter or Google+."

With its strategic understanding of the role of new technologies, the Club will maintain its leading role in this area: “we have signed a global agreement with Google+, which means we are the first sporting institution on this new social network,” explained Lee.

Google+ thus joins the family of social networks the Club uses to communicate with its supporters and promote the Barça sensibility throughout the world. FC Barcelona are the only Spanish Club who currently have a deal with Google and join a select group of prestigious institutions on the network.

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