Company / Club:

Shandong Luneng Taishan FC

Position inside the Company/Club:

Technical Director/Big Data

Speaker Biography:

Head of Analysis & Scouting at Hungarian National Team, Vancouver Whitecaps FC (MLS) and 1.FC Union Berlin e.V. Head of Analysis at 1. FC Union Berlin e.V.  Head of Youth Analysis at 1. FC Köln.

Presentation Title:

Gaining Competitive Advantage by using Big Data

Presentation synopsis:

In a fast evolving market of soccer IT it is crucial to implement and use modern technology to add to traditional set ups of Clubs to gain competitive advantage. The presentation will give a short overview on different areas in a football club and how they are modernized and linked to effectively strengthen the scouting and player development areas.