The club is offering a wide range of digital methods to follow the big game this weekend all over the world: the seven languages of the website, mobile apps, Ràdio Barça and the social networks are all set to cover the year’s most important sporting event from a Barça perspective.
Barça leads social network rankings with more than 52 million fans
The hashtag #classicFCB will bring all of Barça’s supporters together on social networks.
The Camp Nou hosts another clasico between Barça and Real Madrid - a match that seems to be becoming an ever bigger global phenomenon year after year. FC Barcelona is offering a wide range of digital options to follow the game and help fans to enjoy the event as much as possible.
The Club’s official website will be covering the game in seven languages - following the recent launch of versions in Chinese, French and Arabic. This week the web has also improved its graphic content, with bigger headlines, a clearer typeface, larger photos larger and more flexible and attractive news section. All of these improvements will make the site even more attractive and provide an even better news service to fans and members.
52 million social network followers
Barça come into the game as leaders on the social networks. They are still the number one sports organisation and have just become the first team to top 50 million followers on the different social platforms.
The hashtag # classicFCB is also likely to be a big hit over the next few days, giving Barça fans the chance to share their photos across the web.
On Facebook alone, Barça now has more than 35.300.000 fans, nearly six million more than they had for the last league meeting with Madrid in April and maintaining the spectacular growth in numbers that has seen the Club's website rated among the top 30 in the world.
Other Barça 2.0 options for the Classico are Google Plus, where Barça has the third biggest page in the world, having doubled its numbers over the last five months, and the Chinese network Tencent Weibo, where the team boast more than 1.6 million followers.
Barça TV, Ràdio Barça, FCB Live!...
As well as special pre-match and post-match coverage on Barça's TV and Radio Barça in Catalan, Spanish and English during the game, the fans can also follow the action using the different club apps. These includes the new version of Fantasy Manager 2013, where users become Barça manager, FCB Live! with stats in real time or FC Barcelona Starscup all of wich are great options for following the big game at the Camp Nou.