FC Barcelona has been held up as an example in China, as part of the traditional “Teachers Day” celebrations on September 10th.
A Barça Toons screen saver has made a big impact in the Asian country and been held up as an example during the celebrations held to reflect respect and thanks from students to their teachers.
The specially designed screen saver to celebrate “Teachers Day” - an important festival in China – features five Barça Toon players giving carnations to Tito Vilanova to thank him for his work, in front of a blackboard with the message” Happy Teachers Day”.
The design aims to chime in with one of the important values of the festival – the work done to help youngsters formed in the community they come from and the use of the five players -Messi, Iniesta, Jordi Alba, Pedro and Gerard Piqué, reflects the work done with them in La Masia and the fact that there are currently 17 home grown players in the current squad, who have been educated in the Club’s values at the same time that they have learnt their footballing trade.
The Club’s initiative has been well received in China, not just by the team’s fans, but also by some of the country’s leading institutions. In the first few hours following its launch, the post on Tencent Weibo (the Chinese social networking site on which the Club features)had been visited 30,000, shared 5,000 and downloaded 40,000 times. The official Ministry of Education website of the People’s Republic of China has taken the image as a reference point in its campaign ”respect and thanks on Teachers Day”.