The FCB Fitness app is a personal trainer which helps to keep you keep fit through sport and training with the help of Barça’s first team players
The FCB Fitness app is a personal trainer which helps to keep you keep fit through sport and training with the help of Barça’s first team players.
It is the first product of the FCB Apps Programme, launched by FC Barcelona and aimed at developers and companies who have an application up and running or in the development stage and wish to market it through the Barça brand.
FCB Fitness is a free app which aims to incorporate sport into the users’ daily lives. The user can choose a Barça player to lead his or her training schedule, who then helps to keep them fit by proposing weekly objectives designed by experts in the field of fitness, physical activities and sport.
The application allows the user to choose different objectives: losing weight, starting to do exercise, increasing muscle mass, keeping fit, starting to run…. Each objective requires the user to complete a series of tasks and each time that is done a reward is given. The app also allows users to see how they have progressed with their different exercises and see progress made since they started using the application, as well as indicating rest time needed to recover and the possibility of social interaction with other users in the Barça community.
Club Director of New Technologies, Dídac Lee, defines FCB Fitness as: “a pocket personal trainer, which helps to motivate you with what you most like – Barça”, adding that: “the launch of this application closes the circle of the FCB Apps Programme and opens the door for the Club to enter into the world of mobile apps with products of a very high quality”. FCB Fitness is being launched for all iOS devices.